Mike McArdle is the Senior Vice President for Comcast’s Big South Region (BSR), which includes Alabama, Arkansas, Georgia, Kentucky, Louisiana, Mississippi, Tennessee, Virginia, and South Carolina. In this role he will lead a multi-functional team across the business of more than 3,500 members, including operations, customer experience, business strategy and development, sales, marketing, finance, human resources, government relations and community investment.
Mike began his career with Comcast in 1996 as a CAE then moved to the newly formed Comcast@Home department where, as a Repair CAE, he was trouble shooting the early adopters of our High Speed Internet Service.
Mike then moved into leadership as a Repair Supervisor for the National @Home repair team in Baltimore. Over the next 10 years, Mike advanced his career through the Customer Care organization, and in 2006 he was promoted to Vice President of Customer Care for the Potomac Region, serving over 1 million customers throughout Maryland, Virginia and DC. Mike later moved to East division to establish one of the first customer experience & process improvement teams in the company.
Most recently, Mike served as Vice President of Customer Experience at the Comcast corporate office in Philadelphia. In this role he was responsible for the planning design and integration of all OneComcast and Customer Care efforts. Mike and his team worked across the organization to coordinate and develop operational processes focused on improving the customer experience, through the launch of programs like Cross Channel Self Service and Employee Tools which have delivered strategies like Einstein, the expansion of self-service to X1 and a dedicated My Account App, and the standardization of numerous policies, tools and customer treatments.