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Television

Three Trends that Shaped How We Watched in 2020

Three Trends that Shaped How We Watched in 2020

When we look back at how our customers consumed video and entertainment in 2020 the biggest takeaway is that video, no matter how it’s being delivered and where it’s being watched, is more important to our customers than ever.

It was the number one traffic driver for our Internet customers last year, accounting for 71% of all downstream traffic over our network – a growth of 70% from 2019. Across our entire entertainment portfolio, including Xfinity X1, Flex and the Stream app, our customers are engaging more with their chosen platform, watching about 3 hours more per week than they were before the pandemic started.

71%

Of all downstream traffic over our network was due to video streaming.

When you look at what’s driving these increases, three interesting trends emerge.

As we look forward to the rest of 2021, we’re going to continue evolving these three important pillars of our entertainment platforms to meet our customers where they are with the content and features they desire.

© 2021 Comcast