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Business

Comcast Business Survey: Most Business Owners Feel Prepared for Second COVID-19 Wave

Comcast Business Survey: Most Business Owners Feel Prepared for Second COVID-19 Wave

Philadelphia, PA

Comcast Business today unveiled new research that uncovers key stressors for almost 600 small- to mid-size business (SMB) owners, how they have managed the pandemic thus far, and how optimistic they are in continuing to do so.

Despite 86% of respondents experiencing a decline in business revenue, the majority (78%) feel prepared for another COVID-19 spike after rethinking how they do business (46%), serve customers (50%) and collaborate and communicate (45%).

78%

Of SMB owners feel prepared for another COVID-19 spike

The resiliency of SMB owners cannot be overstated. Comcast Business is committed to being a partner and resource to these businesses as they bounce forward from the pandemic.
Eileen Diskin
Chief Marketing Officer, Comcast Business

“In a COVID-19 world, resilient small and medium businesses are embracing technology like never before, rapidly implementing key solutions to digitize the customer journey in an effort to improve sales in a difficult customer acquisition environment,” said Shari Lavin, Research Director, Small and Medium Business, IDC. “While the solutions they need vary by business, reliable connectivity and the ability to collaborate underpin any key digital initiative.”

65% of SMB-owners identified themselves as stressed due to the impact of COVID-19 on their business with 68% admitting to losing at least one hour of sleep per night. In addition to these personal stressors affecting SMB owners, the survey also revealed that small and mid-size businesses are:

“Over the past 6 months, small and mid-size businesses have shown tremendous resolve and agility. This survey offers encouraging insights into the current mindset of SMB owners as they adapt their businesses for the future and prepare for the potential of a second spike in COVID-19 activity,” said Eileen Diskin, Chief Marketing Officer, Comcast Business. “The resiliency of SMB owners cannot be overstated. Comcast Business is committed to being a partner and resource to these businesses as they bounce forward from the pandemic.”

Powered by a gig-speed network, seasoned engineers and award-winning business tools and services, Comcast Business is helping businesses of all sizes remain connected, secure and agile – from anywhere, on any device. Comcast Business has teamed up with leading brands, including American Express, Inc., Amazon Web Services, and more, to develop free webinars, resources, and tools for business navigating this new environment.

Methodology
The results presented in this release were compiled from research conducted among Comcast Business customers. We targeted SMB owners, presidents, and CEOs to ask them about how their business has been impacted by COVID-19, how they are currently managing their business, and associated recovery plan. The survey was conducted online, and 594 respondents were collected between August 18 and August 23, 2020.


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