USA Continues Streak as No. 1 Cable Network in Total Viewers
New York, NY
USA ranks No. 1 among women in 18-49 and 25-54. WWE powers USA to No. 1 in cable entertainment on Monday nights for 2014 in all key demos.
USA Network will finish the year as the most watched ad-supported cable entertainment network for an unprecedented 9th consecutive year. Fueled by a strong stable of original series, the powerhouse WWE Monday Night Raw, and top-rated acquired series, USA’s winning streak continued with 2.14MM total viewers P2+, 7 percent higher than the closest competitive cable entertainment network.
USA is also cable’s top-performer with women, ranking #1 for the year in F18-49 (486,000, +8 percent over its closest competitor) and F25-54 (500,000, +8 percent). USA has been No. 1 in F18-49 since 2005 and in F25-54 since 2006 — both unprecedented streaks among ad-supported networks.
"In an increasingly competitive landscape, maintaining our leadership position is a true feat and a testament to our quality programming," said Chris McCumber, president of USA Network. "2014 was also a financial success for the network, as we once again achieved our most profitable year ever. I am excited to build on this momentum in 2015, as we roll out more new dramas than ever before, starting with the much-anticipated event series Dig."
WWE Monday Night Raw: The most-watched, regularly scheduled program on cable, 52 weeks a year, delivered 4.68MM total viewers P2+, 2.15MM P25-54, and 2.08MM P18-49, making USA #1 Monday nights in 2014 for all three categories among cable entertainment networks. Raw made USA the No. 1 entertainment network in all of television Monday nights for M18-34.