Broadcast

'The Voice' Hits Ratings High Note as NBC Wins The Week

Universal City, CA

Season to date, NBC is running within 0.2 of a rating point of No. 1 behind Super Bowl- and Grammy-boosted CBS in adults 18-49 and is tied for No. 1 among the Big 4 networks in adults 18-34 and women 18-34.

NBC has won the primetime ratings week of Feb. 29-March 6 in adults 18-49, with the Monday and Tuesday premieres of The Voice 10 ranking No. 1 and 2 for the week among primetime telecasts on the Big 4 networks.

NBC has now won 16 of 24 weeks so far this season in 18-49 (L+SD), while the other networks have combined to take the other eight. According to "live plus same day" results from Nielsen Media Research for the week of Feb. 29-March 6, NBC averaged a 1.5 rating, 5 share in adults 18-49 and 6.4 million viewers overall.

NBC ranked #1 or tied for #1 for the week in every key demographic – adults, men and women 18-34, 18-49 and 25-54.

Joining the two Voice premieres among the week’s top 25 primetime programs on ABC, CBS, NBC and Fox were Monday’s Blindspot (tied for No. 13), Wednesday’s Law & Order: SVU (tied for No. 18), Wednesday’s Chicago P.D. (tied for No. 20), NBC News’ Super Tuesday election coverage (tied for No. 20) and Sunday’s Dateline NBC (tied for No. 25). Rankings excluding sports pre- and post-game shows.

The Voice also ranked 1-2 among the week’s Big 4 programs in adults, men and women 25-54; men and women 18-49; and kids 2-11, while also finishing No. 1 in teens 12-17.

Season to date, NBC is running within 0.2 of a rating point of #1 behind Super Bowl- and Grammy-boosted CBS in adults 18-49 and is tied for No. 1 among the Big 4 networks in adults 18-34 and women 18-34.

NBC’s total-viewer average of 8.561 million is the network’s highest at this point in a season without a Super Bowl or Olympic boost since 2007-08 (8.576 million).

Primetime averages for the week of Feb. 29-March 6 in adults 18-49 are: NBC, 1.5 rating, 5 share; CBS, 1.2/4; ABC, 1.2/4; Fox, 1.1/4 and CW, 0.4/1. In overall total viewers, the weekly averages were: CBS, 7.7 million; NBC, 6.4 million; ABC, 4.4 million; Fox, 3.6 million; and CW, 1.2 million.

"Most current" averages for the season to date are: CBS, 2.5/8; NBC, 2.3/8; Fox, 2.1/7; ABC, 1.9/6; and CW, 0.8/3. In overall total viewers, the season averages are: CBS, 11.6 million; NBC, 8.6 million; ABC, 6.8 million; Fox, 6.3 million; and CW, 2.0 million.