Broadcast

NBC Wins Its Fourth Consecutive November Sweep In Adults 18-49

NBC Wins Its Fourth Consecutive November Sweep In Adults 18-49

Universal City, CA

With three nights left to count, NBC is delivering a +21 percent margin of victory in 18-49, biggest November advantage for any net in 19 years.

NBC has won the November 2015 primetime Nielsen sweep in adults 18-49, marking the network’s fourth consecutive November victory. NBC’s November win was led by Sunday Night Football, primetime’s No. 1 series on the Big 4 networks; The Voice, No. 1 alternative series; and Blindspot, tied as the sweep’s top-rated new series in 18-49.

The four wins in a row represent NBC’s longest November streak since the network took four straight from 2000 through 2003, and it equals NBC’s longest November winning streak in people meter history dating back to 1987.

According to "live plus same day" results through 25 of the month’s 28 nights (Oct. 29 through Sunday Nov. 22), NBC ranks No. 1 among the Big 4 networks in every key demographic – adults, men and women 18-34, 18-49 and 25-54 – while ranking No. 2 in total viewers.

NBC currently leads the sweep in 18-49 by a +21 percent margin (with a 2.3 rating vs. a 1.9 for No. 2 Fox, "live plus same day"), which, if it stands in final sweep results, will be the biggest percentage win for any network in a November sweep in 19 years (since 1996, +22 percent for NBC over No. 2 ABC). Last year’s NBC margin for the full 28 nights was +15 percent (2.3 vs. 2.0 for No. 2 ABC).

NBC is retaining 100 percent of its year-ago November average in adults 18-49 (2.3 vs. 2.3 for the same 25-night portion of the November 2014 sweep) as well as adults 25-54 (a first-place 2.9 vs. last year’s 2.9) and retaining 99 percent in total viewers (8.134 million vs. 8.243 million) with three nights to count.

For the November sweep to date, Sunday Night Football is the No. 1 primetime series on the Big 4 in adults 18-49 (7.5 rating, "live plus same day") and also ranks No. 1 in total viewers, adults 18-34, adults 25-54, all key adult-male demos and kids 2-11.

The Monday edition of The Voice is November’s No. 1 alternative series in adults 18-49 (3.2) and every other key demographic.

NBC’s Blindspot and the newly premiered Chicago Med are currently tied as the month’s top-rated first-year series on the Big 4 in adults 18-49, with 2.2 ratings each (L+SD).

Joining Sunday Night Football in the November sweep Top 30 among primetime Big 4 series are Monday’s The Voice (No. 5), Tuesday’s The Voice (No. 7), Monday’s Blindspot (tied for No. 12), Tuesday’s Chicago Med (tied for No. 12), Tuesday’s Chicago Fire (tied for No. 18) and Wednesday’s Law & Order: SVU (tied for No. 26). Rankings exclude sports pre- and post-game shows.

 

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