Television
'NBC Nightly News With Lester Holt' Wins The Demo Again
New York, NY
Nightly News Holds Largest Demo Lead Over Competition in Three Seasons The NBC News Broadcast is #1 Across the Board This Season
"NBC Nightly News with Lester Holt" ranked #1 in the demo for the week of March 27, averaging 1.8 million A25-54 viewers, leading "ABC World News Tonight" by +115,000 viewers (+7%) and "CBS Evening News" by +433,000 viewers (+32%). Nightly News holds its largest demo leads over ABC and CBS in three seasons. Compared to last season, Nightly News’ demo lead over ABC is up +17%, while its advantage over CBS is up +13%.
Among A18-49, Nightly News averaged 1.3 million viewers, topping ABC by +130,000 (+11%) and CBS by +303,000 (+31%). The NBC News broadcast has ranked #1 in A25-54 and A18-49 for 87 of the last 88 weeks.
For the week, Nightly News averaged 7.8 million total viewers, leading CBS Evening News by +1.3 million (+21%). Season to date, Nightly News is the #1 evening newscast across the board.
Weekly Highlights:
Nightly News averaged 1.8 million A25-54 viewers, outperforming ABC by +115,000 (+7%) and CBS by +433,000 (+32%).
Nightly News averaged 1.3 million A18-49 viewers, topping ABC by +130,000 (+11%) and CBS by +303,000 (+31%).
Nightly News has ranked #1 in A25-54 and A18-49 for 87 of the past 88 weeks.
Nightly News averaged 7.8 million total viewers, leading CBS Evening News by +1.3 million (+21%)
Season Highlights:
Nightly News is the #1 evening newscast across the board.
Nightly News holds its largest A25-54 advantages over ABC and CBS in three seasons.
Compared to last season, Nightly News’ demo lead over ABC is up +17%, while its advantage over CBS is up +13%.