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In the News

NBC News' Award Winning Parent Toolkit Site Launches New App

The Parent Toolkit App, produced by NBC News’ Education Nation and sponsored by Pearson, is available in English and Spanish for iOS and Android.

NBC News today launched a new app for its Parent Toolkit website, a one-stop online resource for parents navigating their children’s development in the classroom and beyond. The Parent Toolkit App, produced by NBC News’ Education Nation and sponsored by Pearson, is available in English and Spanish on iOS and Android devices. Using the app, parents can access the Toolkit’s academic benchmarks and health and wellness tips on-the-go with additional opportunities to customize content they find most relevant. To download the free Parent Toolkit App, visit ParentToolkit.com/App or text TOOLKIT4 to 33733.

The Parent Toolkit App offers a seamless user-led experience to help parents find and organize information that aligns with their child’s academic progress from Pre-K through 12th grade. Users can share tips on social networks, create family profiles, and mark items as priorities.

The Parent Toolkit website was first unveiled in October 2013 and features education benchmarks and tips focused on math, English language arts, and health and wellness. A Social & Emotional Development section will launch later this year. The Parent Toolkit is the winner of the 2014 Webby Award in the Family/Parenting category and AAPC’s 2014 Silver Pollie Award for Best Website in the Public Affairs Division.

About NBC News

NBC News is a global leader in news across all broadcast and digital platforms. Its leading and award-winning television news broadcasts include NBC Nightly News with Brian Williams, TODAY, Meet the Press and Dateline, as well as primetime specials and breaking news reports. The rapidly-growing NBC News Digital Group, along with the well-established NBC News Radio with 750 stations nationwide, provide continuous content to consumers wherever they are, whenever they want it. NBC News also operates Peacock Productions, an award-winning in-house production company, and the NBC NewsChannel affiliate news service. NBC News is part of the NBCUniversal News Group, a division of NBCUniversal, which is owned by Comcast Corporation.

About Pearson

Pearson partners with educators in more than 70 countries to help people make progress in their lives through learning. Drawing on our deep experience, innovative technologies, and world-class research, our educational products and services tackle the toughest challenges to improve achievement and expand access for learners of every age. For more information, visit www.pearson.com.

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