Comcast Cable And NBCUniversal Appoint Kathy Kelly-Brown To Senior Vice President, Strategic Initiatives
New York, NY
Kelly-Brown will lead “Symphony,” the company-wide initiative that leverages both Comcast Cable’s and NBCUniversal’s unparalleled assets to maximize consumer awareness and engagement.
Comcast Cable and NBCUniversal today announced that Kathy Kelly-Brown has been named Senior Vice President, Strategic Initiatives. In this role, Kelly-Brown will be responsible for identifying creative, technological and strategic opportunities across the entire portfolio of both Comcast and NBCUniversal. She will lead "Symphony," the company-wide initiative that leverages both Comcast Cable’s and NBCUniversal’s unparalleled assets to maximize consumer awareness and engagement. Kelly-Brown will report to Neil Smit, Chief Executive Officer, Comcast Cable and Steve Burke, Chief Executive Officer, NBCUniversal. She will work from both New York City and Philadelphia. Kelly-Brown replaces Maggie McLean Suniewick, who was recently promoted to the newly created role of President, NBCUniversal Digital Enterprises.
In 2016 alone, "Symphony" efforts helped drive record-breaking success across all parts of the business. Universal Pictures’ The Secret Life of Pets had the highest U.S. box-office opening ever for an original animated film, and the NBC fall primetime launch led the season in all key demographics. Additionally, the 2016 Rio Olympics – the most-streamed event in history - had a TV audience of 198 million viewers, with ratings nearly 20% higher in Comcast households. Comcast Cable also had the best third quarter for video customer growth in ten years.
Most recently, Kelly-Brown served as Senior Vice President of Global Talent Booking, a division she launched that develops strategic, customized publicity opportunities for talent – tapping into NBCUniversal’s broad portfolio, including entertainment, sports and news platforms. Kelly-Brown will continue to lead Global Talent Booking, in addition to her new responsibilities.
Kelly-Brown also held several communications positions across NBCUniversal, including Senior Vice President, Communications, NBCUniversal News Group, where she oversaw the development and execution of the communications strategy and served as principal spokesperson for the group which included NBC News, MSNBC, CNBC and the Weather Channel. Previously, as Senior Vice President, Corporate Communications and Media Relations, she led the company’s communication efforts for areas including broadcast and entertainment cable ad sales, government affairs and internal communications. Additionally, Kelly-Brown helped lead communications for the Comcast and NBCUniversal transaction, announced in 2009. She also served as Vice President, NBC Entertainment Publicity where she oversaw the creation and execution of publicity campaigns for all of NBC’s primetime series, long form, special and daytime programming.