Groundbreaking Syfy Sync Honored for Second-Screen Innovation
New York, NY
The Syfy Sync app won the award for "Best Content Extension Made for Mobile" at the 7th Annual Mobile Excellence Awards.
Syfy Sync won a "Best Content Extension Made for Mobile" Award at the 7th Annual Mobile Excellence Awards.
The Mobile Excellence Awards honored industry leaders and rising stars at its annual gala on Jan. 13 at the recently inaugurated YouTube Space LA, sponsored by Hilton Worldwide, Intel and Fathom Events.
Syfy Sync allows consumers to go inside their favorite Syfy shows in a unique new way. The Syfy Sync app listens to the episode and delivers contextual photos, videos, behind the scenes trivia, games and more to the user’s mobile or tablet device. For those with Philips Hue personal wireless lighting, pairing the Syfy Sync app with Philips Hue bulbs while watching the program creates a specially designed "light track" – marrying the action on the screen to the lighting in the room.
"Immersing our fans in Syfy’s content has always been the driving force behind everything we do, so it’s an honor to be singled out among a field of such strong players in the mobile space. As Syfy Sync continues to evolve as our flagship second-screen product, we look forward to creating and integrating more ways to enhance the viewing experience," said Matthew Chiavelli, Vice President, Digital Media & Strategy, Syfy Digital.
Now in its 7th year, the Mobile Excellence Awards is the only awards program in the industry of this caliber that recognizes and honors the companies that have truly set the bar of excellence in the technology industry. From leading brands to studios, carriers and startups, Mobile Excellence Award finalists and winners were celebrated by the industry’s leading executives, influencers at an exclusive awards ceremony.
Syfy is a media destination for imagination-based entertainment. With year round acclaimed original series, events, blockbuster movies, classic science fiction and fantasy programming, a dynamic Web site (www.Syfy.com), and a portfolio of adjacent business (Syfy Ventures), Syfy is a passport to limitless possibilities.