For the First Time, Walt Disney World Programming Available on Comcast Video-On-Demand
Lake Buena Vista, FL
In a first-time agreement, Walt Disney World Resort is making two specially produced concerts featuring Smash Mouth and Jim Brickman available on Comcast's ON DEMAND video-on-demand (VOD) service. The concerts, which were recorded at Walt Disney World Resort in Florida, are available, free of charge, to Comcast Digital Cable customers with ON DEMAND.
"Disney is the No. 1 family entertainment company in the world and Comcast is the nation's leading provider of cable and video-on-demand services. This cooperation to provide family-orientated video-on-demand content was a natural fit," said Michael Mendenhall, executive vice president of Marketing for Walt Disney World Parks and Resorts.
"We're delighted to partner with Walt Disney World Resort to bring these two concert events to our customers," said Page Thompson, Comcast's senior vice president and general manager of Video Products. "Music videos and concerts continue to be some of the most popular programs on our ON DEMAND service."
Walt Disney World Resort has produced two special shows for On Demand, including a Smash Mouth concert that has never aired before. These concerts will air in the Music Specials section of the ON DEMAND menu.
Smash Mouth Live! - The pop group performs hits for a live audience at Walt Disney World Resort in Lake Buena Vista in this ON DEMAND exclusive.
Disney: Jim Brickman - America's foremost platinum-selling pianist performs classic Disney songs at a live concert in the Magic Kingdom theme park. Magical Disney moments are reminisced through music, animation and rare footage.
Additional information about Walt Disney World vacations, including a preview of the brand-new Expedition Everest attraction at Disney's Animal Kingdom in Florida, also is available in the Travel category of the "Searchlight" section of the Comcast Spotlight category on the ON DEMAND menu.
Viewers may visit www.disneyworld.com/vod to register for a chance to win a seven-day Walt Disney World vacation for four and be one of the first families to experience the new Expedition Everest attraction.
The launch of the new Walt Disney World VOD is well-timed to correspond with the opening of Expedition Everest - the newest attraction at Disney's Animal Kingdom theme park at Walt Disney World Resort in Lake Buena Vista, Fla. The Disney content offering also coincides with a peak vacation-planning period and appears during the 18-month "Happiest Celebration on Earth," honoring 50 years of Disney theme park magic around the world.
"The Disney video-on-demand offering is consistent with our strategy to market in new media space and reach consumers through channels of new technology which they use and that they are embracing," said Mendenhall. "The video-on-demand format allows us to deliver a longer, richer, more interactive message to viewers and Disney fans alike."
With ON DEMAND from Comcast, customers can choose from more than 4,000 programs - including hundreds of movies, music videos and programs, kids' shows, sports highlights, news and informational programs and more - at any time, and can play, fast-forward, rewind and watch their selections as many times as they want.
About Walt Disney World Resort
Walt Disney World Resort, located at Lake Buena Vista, Fla., is a contiguous 47-square-mile, world-class entertainment and recreation center featuring four theme parks (Magic Kingdom, Epcot, Disney-MGM Studios and Disney's Animal Kingdom); two water adventure parks (Blizzard Beach and Typhoon Lagoon); 32 resort hotels (22 owned and operated by Walt Disney World); 99 holes of golf on six courses; two full-service spas; Disney's Wedding Pavilion; Disney's Wide World of Sports Complex; and Downtown Disney, an entertainment-shopping-dining complex encompassing the Marketplace, Pleasure Island and West Side. Walt Disney World Resort is also included in vacation packages of Disney Cruise Line.
The Walt Disney Company (NYSE:DIS), together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with four business segments: media networks, parks and resorts, studio entertainment and consumer products.
About Comcast Corporation
Comcast Corporation (Nasdaq: CMCSA, CMCSK) (http://www.comcast.com) is the nation's leading provider of cable, entertainment and communications products and services. With 21.4 million cable customers, 8.5 million high-speed Internet customers and 1.3 million voice customers, Comcast is principally involved in the development, management and operation of broadband cable systems and in the delivery of programming content.
The Company's content networks and investments include E! Entertainment Television, Style Network, The Golf Channel, OLN, G4, AZN Television, PBS KIDS Sprout, TV One and four regional Comcast SportsNets. The Company also has a majority ownership in Comcast-Spectacor, whose major holdings include the Philadelphia Flyers NHL hockey team, the Philadelphia 76ers NBA basketball team and two large multipurpose arenas in Philadelphia. Comcast Class A common stock and Class A Special common stock trade on The NASDAQ Stock Market under the symbols CMCSA and CMCSK, respectively.