Community Impact
Pink Ribbon Campaign
While I love my job, I’d rather be doing something completely different.
I’m a breast cancer oncologist, but I’d much rather be preventing breast cancer from forming in the first place.
For over 20 years, I’ve been caring for those affected by breast cancer – both as an oncologist and as the founder of Breastcancer.org, the leading global online resource for breast health and breast cancer information and peer support. I’ve seen first-hand the profound and devastating effect of four simple words … "you have breast cancer".
As a result, I’ve intensified my efforts on finding ways girls and women can reduce their risk of ever developing breast cancer.
Last year, my daughter Isabel and I published our book, Taking Care of Your "Girls:" A Breast Health Guide for Girls, Teens, and In-Betweens – and we doubled up our in-school assembly program to educate girls (and their parents) on healthy behaviors they can start today that can help reduce their breast cancer risk over a lifetime. This outreach is the result of years of research with girls, parents, educators and the scientific community.
We know so much today that can help us!
I’m thrilled that Comcast has joined me in our mission to make breast cancer history at www.comcast.net/pinkribbon. They’ve assembled wonderful content on all aspects of breast cancer, including prevention. Until all breast cancer can be prevented or cured, we will sustain our vital programs and services to not only raise awareness and provide support for those affected by breast cancer, but to get the message out that there are actionable, meaningful efforts that we can take today to help reduce our risk of ever hearing the words, "you have breast cancer."
Read on for more information about breast cancer prevention.
We know that only 1 out of 10 breast cancers is due to an inherited gene abnormality. This means that 9 out of 10 breast cancers may be triggered and/or promoted by unhealthy lifestyle factors (like obesity, physical inactivity, and smoking, alcohol consumption) and environmental exposures (such as unhealthy chemicals leached from plastic containers, pesticide residues on food, pharmaceutical byproducts in the water supply, and fragrances in personal care products).
During the nearly 10 years of breast development, a girl’s air, food, water, and beverages are the building blocks of her new breast tissue –the foundation of her future breast health. And for adults, the link between our internal and external environment is also critically important to sustain normal daily breast cell growth and repair.
While it’s true that you can’t change certain risk factors, such as being a woman, growing older, having a breast cancer gene in the family, and personal history of breast cancer, there are risk factors that you can modify. From my years of research and ongoing study, here’s what I preach and what I practice:
Be sure to check out Comcast’s Pink Ribbon campaign for extra tips on prevention, healthy eating, and Breastcancer.org’s Girls’ Prevention Initiative. You can also find information and peer support at Breastcancer.org.
The Pink Ribbon webpage is available at www.comcast.net/pinkribbon, and much of the information is available On Demand under the Life & Home section.