Every ten years the U.S. government, as mandated by the Constitution, needs to get an accurate count of the number of people living in this country. This is a big job, but the information gathered by the 2010 Census has a real impact: it helps determine where 400 billion Federal dollars are allocated to communities all over the country.
We here at Comcast, along with several other cable companies, are doing our part to make sure people are counted by producing, and airing, some PSAs (that’s public service announcements) featuring Eva Longoria-Parker, Lupe Ontiveros, and Jose Jose. Plus the Census Bureau has produced a number of instructional videos, in a variety of languages, to help people fill out the census questionnaire. Those videos will be available On Demand.