With every step we take to bring the Comcast experience directly into our customers’ communities, we become known less as a service provider and more as a true member of each community we serve.
Comcast founder Ralph J. Roberts recognized that a sustained investment in our communities serves our customers and our company. Building a strong connection between our customers, our communities, and our employees is a value that defines who we are and how we think about ourselves.
As Kyle McSlarrow, our Senior Vice President of Customer Experience Operations, says, “It’s not so much changing the culture as it is unleashing what is already there. The better we know and serve a community, the greater our power is to elevate the customer experience.”
In 2018, we’ll continue to seek out the touch points along the way to understand the places, ways, and times our customers want to engage — and we’ll meet them there.