Comcast Brings Consumers More Great Music Content On Demand With Exclusive Shakira Partnership

Philadelphia, PA.

Comcast, in partnership with Shakira, is providing customers the first and only On Demand video collection showcasing Shakira, the world famous Latin singer and 10-time Grammy winner. Beginning December 15, Comcast will premiere this one-of-a-kind Shakira-dedicated video collection including her newly released single, "Give It Up To Me," as well as many other hot music videos, biography footage and live performances - all provided exclusively to On Demand viewers in HD.


"On Demand allows another way for me to connect with my fans," said Shakira. "My American fans can now see and hear me whenever they like."


Comcast will feature Shakira's chart-topping music videos including Underneath Your Clothes, Whenever, Wherever (Suerte) and one of the top-performing On Demand R&B singles of all time - Hips Don't Lie, as well as special programming including Shakira's biography footage in Live and Off the Record in HD On Demand.  Shakira fans also have a special bonus option to view the entire Shakira collection without stopping or having to hit play again. This exclusive collection is available to Comcast customers through the On Demand menu by selecting "Top Picks" then "Shakira."


"One of today's hottest stars Shakira is capping a phenomenal year of exclusive Comcast On Demand music events that also featured U2, Green Day, Taylor Swift and others," said Derek Harrar, Senior Vice President and General Manager of Video and Entertainment Services for Comcast.  "The great news is that we built momentum with the music industry this year so 2010 will be even better."


Music continues to be one of the most popular categories of On Demand programming with 50-60 million views every month. Comcast offers everything from music videos to live performances across a wide range of music genres giving customers an immersive music experience.  Recent artists featured On Demand include Taylor Swift, Green Day, U2, Foo Fighters and ZZ Top.


Comcast's growing music lineup along with new release movies, new television series and thousands of other viewing choices are part of Project Infinity, the company's commitment to deliver exponentially more quality content choice on TV, including more HD, sports, movies, kids' programs and network TV shows.  On Demand currently offers customers thousands of kids and family entertainment choices among the 17,000+ programs available including more than 2,600 choices in HD available over the course of a month. Currently, Comcast customers view On Demand programs 350 million times each month.


About Comcast Corporation
Comcast Corporation (Nasdaq: CMCSA, CMCSK) (www.comcast.com) is one of the nation's leading providers of entertainment, information and communication products and services. With 23.8 million cable customers, 15.7 million high-speed Internet customers, and 7.4 million Comcast Digital Voice customers, Comcast is principally involved in the development, management and operation of cable systems and in the delivery of programming content.


Comcast's content networks and investments include E! Entertainment Television, Style Network, Golf Channel, VERSUS, G4, PBS KIDS Sprout, TV One, ten sports networks operated by Comcast Sports Group and Comcast Interactive Media, which develops and operates Comcast's Internet businesses, including Comcast.net (www.comcast.net). Comcast also has a majority ownership in Comcast-Spectacor, whose major holdings include the Philadelphia Flyers NHL hockey team, the Philadelphia 76ers NBA basketball team and two large multipurpose arenas in Philadelphia.