Comcast And Tweeter Expand HDTV Retail Program
Comcast, the country's leading cable and broadband communications provider, and Tweeter Home Entertainment Group, the nation's premier specialty consumer electronics retailer, today announced that the companies plan to expand their partnership to market Comcast's high-definition television (HDTV) service at Tweeter company retail locations in ten states. The companies currently offer Comcast HDTV service in 19 stores in the greater Philadelphia area.
Beginning this month, 87 Tweeter, Sound Advice and HiFi Buys stores in Connecticut, Delaware, Florida, Georgia, Illinois, Maryland, Massachusetts, New Jersey, Pennsylvania and Tennessee will sell digital HDTV-ready sets and Comcast HDTV service, offering free basic delivery of the HDTV sets or $50 off Tweeter's deluxe delivery option. The offer is valid for new Comcast HDTV customers, including those upgrading from Comcast's analog or Digital Cable service.
"We're pleased to expand our relationship with Tweeter," said Chris Caffrey, Vice President of Retail Sales for Comcast. "Comcast is committed to making our services easy to acquire, and working with an outstanding retailer like Tweeter supports that objective by making our HDTV service available where our customers shop. It also provides an ideal environment for demonstrating how the clear, vibrant video and audio quality HDTV offers will enhance our customers' home entertainment experience."
Added Philo Pappas, Sr. Vice President of Merchandising for Tweeter Home Entertainment Group, "Our customers are passionate about music, movies and cutting-edge technology. Expanding our partnership with Comcast, a leader in deploying HDTV service, will help us deliver the high quality experience customers expect from Tweeter."
High-definition television is a new standard of television featuring dramatically improved, highly detailed picture quality and a wide-screen, theater-like display along with improved audio quality including surround sound. Images in HDTV are up to six times sharper than analog television. Movies and sports in particular demonstrate the vivid picture and sound of the TV technology.
One of the first cable companies to offer HDTV, Comcast launched it on systems in the Philadelphia market in 2001. Comcast now offers HDTV service to approximately 54% of its customers. The company's compelling HD programming line-up includes local broadcasters, PBS stations, ESPN, HBO and Showtime as well as Comcast SportsNet in Philadelphia and Washington, D.C.-Baltimore. In markets where Comcast offers local ABC affiliates' HD signals, viewers will be able to enjoy NFL Monday Night Football coverage in high definition as well as NFL Sunday Night Football coverage on ESPN HD.
Tweeter Home Entertainment Group, Inc. (Nasdaq: TWTR - news) was founded in 1972 by current Chairman Sandy Bloomberg. Based in Canton, Massachusetts, the company is a specialty retailer of mid- to high-end audio and video consumer electronics products. The company's fiscal 2002 revenues were $796 million. Tweeter was named "Consumer Electronics Retailer of the Year" four out of the past seven years by Audio-Video International, "1999 Retail Leader" by TWICE, and awarded Dealerscope's 1999 Dealer's Pride award. Tweeter Home Entertainment Group, Inc. now operates 175 stores under the Tweeter, HiFi Buys, Sound Advice, Bang & Olufsen, Electronic Interiors, Showcase Home Entertainment and Hillcrest High Fidelity names in the New England, Texas, Southern California, Mid-Atlantic, Chicago, Southeast, Florida and Phoenix markets. The company employs more than 3,600 associates.
Tweeter is the name-in-title sponsor of The Tweeter Center in Mansfield, Massachusetts; The Tweeter Center at the Waterfront in Camden, New Jersey, The Tweeter Center in Tinley Park, Illinois and the Sound Advice Amphitheatre in West Palm Beach, Florida through an agreement with Clear Channel Entertainment. The company also sponsors The HiFi Buys Amphitheatre, named after the company's HiFi Buys brand in the Atlanta area, through an agreement with House of Blues.
Headquartered in Philadelphia, Comcast Cable is a division of Comcast Corporation, a developer, manager and operator of broadband cable networks and provider of programming content. Operating in 17 of the United States' 20 largest metropolitan areas, Comcast is one of the leading communications, media and entertainment companies in the world. Providing basic cable, Digital Cable, high-speed Internet and telephone services, Comcast is the company to look to first for the communications products and services that connect people to what's important in their lives. The company's 55,000 employees, in six divisions, serve more than 21 million customers.