﻿WEBVTT

1
00:00:00.180 --> 00:00:01.760
<v Narrator>Ladies and gentleman, please welcome</v>

2
00:00:01.760 --> 00:00:06.760
the Chairman and CEO of Comcast Corporation Brian Roberts.

3
00:00:07.005 --> 00:00:09.600
(action music)

4
00:00:09.600 --> 00:00:11.850
(applause)

5
00:00:13.510 --> 00:00:14.712
<v ->Good morning everybody.</v>

6
00:00:14.712 --> 00:00:18.930
I have to say, seeing that video, you get goosebumps

7
00:00:18.930 --> 00:00:21.050
every two years when you think about the Olympics

8
00:00:21.050 --> 00:00:24.400
and what it means, the stories, the heroics,

9
00:00:24.400 --> 00:00:29.400
the heartbreaks and for us this is such a prideful moment,

10
00:00:30.719 --> 00:00:33.540
bringing Olympics to America.

11
00:00:33.540 --> 00:00:35.610
It's an honor and a responsibility

12
00:00:35.610 --> 00:00:37.710
that we take very, very seriously

13
00:00:37.710 --> 00:00:39.954
and for Comcast NBC Universal

14
00:00:39.954 --> 00:00:43.130
this will be our third Olympics.

15
00:00:43.130 --> 00:00:46.520
It will be the most sophisticated

16
00:00:46.520 --> 00:00:49.360
and technologically forward looking presentation

17
00:00:49.360 --> 00:00:51.060
we've ever done by a lot.

18
00:00:51.060 --> 00:00:53.340
It will be a technological marvel.

19
00:00:53.340 --> 00:00:58.340
There will be over 4,000 people bringing you this broadcast.

20
00:00:58.650 --> 00:01:01.570
We'll have many of them, most of those in Rio

21
00:01:01.570 --> 00:01:05.290
and many back at NBC Sports back at Stamford, Connecticut.

22
00:01:05.290 --> 00:01:08.640
So it made me think how much the world has changed.

23
00:01:08.640 --> 00:01:10.710
And this is a live Olympics

24
00:01:10.710 --> 00:01:13.410
and if you go back to the last live Olympics

25
00:01:13.410 --> 00:01:14.720
and what by they mean by that

26
00:01:14.720 --> 00:01:16.800
is it's close to an East Coast time zone,

27
00:01:16.800 --> 00:01:19.210
the events, it's not coming from Europe or Asia

28
00:01:19.210 --> 00:01:22.200
and if you look at that, it would be Atlanta.

29
00:01:22.200 --> 00:01:27.200
And in 1996 the Atlanta Olympics there were 172 hours

30
00:01:28.420 --> 00:01:31.680
and it was on one network, NBC.

31
00:01:32.909 --> 00:01:36.200
Now if you look at Rio, heres what we're gonna offer.

32
00:01:36.200 --> 00:01:37.970
11 networks.

33
00:01:37.970 --> 00:01:42.970
40 simultaneous streams, more than 6,000 hours.

34
00:01:43.190 --> 00:01:46.550
Every single event will be streamed live.

35
00:01:46.550 --> 00:01:48.720
Every medal, every event.

36
00:01:48.720 --> 00:01:51.230
It's kind of breathtaking when you think about

37
00:01:51.230 --> 00:01:53.820
all that production in 17 days.

38
00:01:53.820 --> 00:01:58.250
We'll have more live coverage on day one in Rio

39
00:01:58.250 --> 00:02:01.150
than the entire Atlanta Olympics.

40
00:02:01.150 --> 00:02:02.353
Put another way,

41
00:02:03.410 --> 00:02:08.410
if you had 24 hours a day to watch with seven days a week,

42
00:02:08.600 --> 00:02:12.780
it would take you 250 days to watch all this content.

43
00:02:12.780 --> 00:02:15.100
Or if you went back to 2008

44
00:02:15.100 --> 00:02:17.760
and watched every regular season NFL game

45
00:02:17.760 --> 00:02:19.920
you'd have 6,000 hours.

46
00:02:19.920 --> 00:02:22.520
So since that's impossible,

47
00:02:22.520 --> 00:02:25.430
is this a problem or an opportunity?

48
00:02:25.430 --> 00:02:29.130
And you know, some people just wanna sit back,

49
00:02:29.130 --> 00:02:31.530
watch NBC, watch the primetime broadcast

50
00:02:31.530 --> 00:02:34.300
and enjoy themselves and there's gonna be millions

51
00:02:34.300 --> 00:02:36.890
and millions of people to do that.

52
00:02:36.890 --> 00:02:39.140
But in order to build momentum for the event,

53
00:02:39.140 --> 00:02:42.240
in order to allow you to watch everything

54
00:02:42.240 --> 00:02:46.670
you want to watch, that's where we think X1 comes in.

55
00:02:46.670 --> 00:02:49.440
And our wonderful Comcast Technology Team

56
00:02:49.440 --> 00:02:52.560
has been working on this and here's what we've got.

57
00:02:52.560 --> 00:02:56.140
Let me update you on X1, you can see it in our booth.

58
00:02:56.140 --> 00:03:00.940
About 35% of our customers today have X1

59
00:03:00.940 --> 00:03:05.700
and we have 40,000 more per day being installed.

60
00:03:05.700 --> 00:03:07.460
We're also partnered with Cox

61
00:03:07.460 --> 00:03:08.830
and they're doing their own installation

62
00:03:08.830 --> 00:03:11.190
so millions and millions of people have X1.

63
00:03:11.190 --> 00:03:14.711
We'll be close to 50%, nearing that number

64
00:03:14.711 --> 00:03:16.870
around the Olympics.

65
00:03:16.870 --> 00:03:20.630
Because it's cloud based we can update it easily

66
00:03:20.630 --> 00:03:22.440
and make it special purpose

67
00:03:22.440 --> 00:03:24.170
and that's for a big event

68
00:03:24.170 --> 00:03:26.380
and that's what we're doing for the Olympics.

69
00:03:26.380 --> 00:03:30.600
So it's a marriage of the Comcast Technology Group

70
00:03:30.600 --> 00:03:35.440
trying to break new ground with the incredible storytelling

71
00:03:35.440 --> 00:03:40.320
of NBC to give you the ultimate Olympics viewing experience

72
00:03:40.320 --> 00:03:44.570
and I believe a real glimpse into the future of television.

73
00:03:44.570 --> 00:03:46.870
So let's take a look at what we're working on.

74
00:03:48.150 --> 00:03:50.535
So you're watching a movie,

75
00:03:50.535 --> 00:03:52.481 line:15% 
you pull up the X1 guide.

76
00:03:52.481 --> 00:03:55.740 line:15% 
Now you'll notice we've added a new row

77
00:03:55.740 --> 00:04:00.440 line:15% 
and this new row is content purposed just for you.

78
00:04:00.440 --> 00:04:03.080 line:15% 
So we'll go and look at Rio.

79
00:04:03.080 --> 00:04:05.470
By going in to Rio we now have a complete takeover

80
00:04:05.470 --> 00:04:09.510
of the X1 platform and here you'll see

81
00:04:09.510 --> 00:04:11.963
lots of different ways to search.

82
00:04:13.210 --> 00:04:15.710
Start with what's on now.

83
00:04:15.710 --> 00:04:19.163
You'd see, we're gonna have, as I said nine networks,

84
00:04:20.000 --> 00:04:22.300
as many as 11 networks at times.

85
00:04:22.300 --> 00:04:24.050
Here's women's tennis,

86
00:04:24.050 --> 00:04:27.400
here's what Golf Channel's doing, here's Telemundo.

87
00:04:27.400 --> 00:04:29.650
I can also search by sport

88
00:04:31.820 --> 00:04:33.930
and you literally pick the sport you want

89
00:04:33.930 --> 00:04:36.880
or you can search by athlete

90
00:04:36.880 --> 00:04:39.193
or you can search by featured nation.

91
00:04:40.040 --> 00:04:41.330
And since this is the most

92
00:04:41.330 --> 00:04:44.170
multi-cultural viewing experience ever,

93
00:04:44.170 --> 00:04:49.170
the entire guide will also be made available in Spanish.

94
00:04:49.900 --> 00:04:52.620
But let's go back to the homepage

95
00:04:52.620 --> 00:04:57.160
and I wanna watch something that isn't on a cable channel

96
00:04:57.160 --> 00:05:01.010
and for the first time we're seamlessly streaming

97
00:05:01.010 --> 00:05:06.010
all the other live feeds into one experience

98
00:05:06.260 --> 00:05:07.690
that you just click.

99
00:05:07.690 --> 00:05:10.109
So the NBC Sports Live Extra

100
00:05:10.109 --> 00:05:14.660
will give you every Olympics moment that's being streamed.

101
00:05:14.660 --> 00:05:16.920
If you want you can go on the internet

102
00:05:16.920 --> 00:05:18.880
and see all this as well.

103
00:05:18.880 --> 00:05:23.553
But let's go back up and watch Michael Phelps.

104
00:05:25.950 --> 00:05:28.440
So you're watching live event

105
00:05:28.440 --> 00:05:31.600
and what will come up is the Xfinity Sports App.

106
00:05:31.600 --> 00:05:33.360
Now one in three of our customers,

107
00:05:33.360 --> 00:05:37.080
one in four of our customers use this app regularly now.

108
00:05:37.080 --> 00:05:39.450
And we will have every event synced up,

109
00:05:39.450 --> 00:05:42.850
real time content that companion views.

110
00:05:42.850 --> 00:05:44.690
So in this case it's lane assignments.

111
00:05:44.690 --> 00:05:47.520
So we drop down and we see Michael Phelps,

112
00:05:47.520 --> 00:05:50.350
we click on him, one of the options

113
00:05:50.350 --> 00:05:54.150
of getting information on his background is to favorite him.

114
00:05:54.150 --> 00:05:56.063
So we'll do that.

115
00:05:57.910 --> 00:05:59.758
Another thing you might wanna do

116
00:05:59.758 --> 00:06:02.530
is look at other videos of Michael Phelps.

117
00:06:02.530 --> 00:06:06.863
So here you can see other heats,

118
00:06:07.790 --> 00:06:12.450
press conference, interviews with the family and alike.

119
00:06:12.450 --> 00:06:14.980
Another thing you do is get a mini guide

120
00:06:14.980 --> 00:06:16.610
right here while you're watching

121
00:06:16.610 --> 00:06:18.360
and say well what else could I watch now,

122
00:06:18.360 --> 00:06:20.340
well I'm interested in gymnastics.

123
00:06:20.340 --> 00:06:22.840
Let's see what's going on, we're in rotation two of four,

124
00:06:22.840 --> 00:06:25.360
we'll have real time updates in the guide

125
00:06:25.360 --> 00:06:27.633
that will tell you where that event is at.

126
00:06:28.500 --> 00:06:29.730
Okay I'd like to watch.

127
00:06:29.730 --> 00:06:34.730
Now in the past you would have bulked up gymnastics feed

128
00:06:36.630 --> 00:06:38.180
but with live streaming

129
00:06:38.180 --> 00:06:41.550
we're going to have every single apparatus.

130
00:06:41.550 --> 00:06:44.170
So here's the all-around

131
00:06:44.170 --> 00:06:46.610
but I wanna just watch the floor routine

132
00:06:46.610 --> 00:06:50.060
and of course that's a stream so I just click it,

133
00:06:50.060 --> 00:06:52.034
it tells me I'm going out on the internet

134
00:06:52.034 --> 00:06:53.183
and here we are.

135
00:06:54.420 --> 00:06:56.306
Now we see Gabby Douglas

136
00:06:56.306 --> 00:06:59.900
and so we know she won the gold four years ago,

137
00:06:59.900 --> 00:07:02.040
we're not up to date on Gabby Douglas,

138
00:07:02.040 --> 00:07:06.373
I take out my remote, how old is Gabby Douglas?

139
00:07:08.250 --> 00:07:11.650 line:15% 
We will have special content for the voice remote

140
00:07:11.650 --> 00:07:13.410 line:15% 
all around the Olympics.

141
00:07:13.410 --> 00:07:16.530
So it gives you all the information you want,

142
00:07:16.530 --> 00:07:19.090
gives you some options, that's just another way

143
00:07:19.090 --> 00:07:20.630
for me to personalize my experience

144
00:07:20.630 --> 00:07:22.313
by favoring Gabby Douglas.

145
00:07:23.290 --> 00:07:27.037
Causes me to then say "show my Olympics favorites".

146
00:07:31.980 --> 00:07:34.600
And oops, I skipped past it so fast.

147
00:07:34.600 --> 00:07:38.356
You obviously can pick by person, by sport,

148
00:07:38.356 --> 00:07:41.093
by country, lots of different ways.

149
00:07:42.010 --> 00:07:47.010
Go back to the homepage and you'll see Rio where we went in

150
00:07:48.010 --> 00:07:49.690
but there's also another opportunity

151
00:07:49.690 --> 00:07:52.900
that NBC is created with Gold Zone.

152
00:07:52.900 --> 00:07:54.960
Gold Zone is one of the streams

153
00:07:54.960 --> 00:07:57.900
that will just be every highlighted moment,

154
00:07:57.900 --> 00:08:02.900
every medal, every final, live replays,

155
00:08:03.000 --> 00:08:05.497
so let's take a look at Gold Zone.

156
00:08:05.497 --> 00:08:08.247
(crowd cheering)

157
00:08:10.060 --> 00:08:12.140
So the USA winds the medley

158
00:08:12.140 --> 00:08:15.827
and it causes me to say "how is the USA doing?"

159
00:08:21.070 --> 00:08:22.360
And an instant medal count.

160
00:08:22.360 --> 00:08:23.500
So it's just gonna be

161
00:08:23.500 --> 00:08:25.150
a totally different immersed experience.

162
00:08:25.150 --> 00:08:27.900
Now I notice it's just after 8:00,

163
00:08:27.900 --> 00:08:32.900
I wanna go watch the NBC primetime show, watch NBC.

164
00:08:39.590 --> 00:08:41.390
Well a little bit after eight

165
00:08:41.390 --> 00:08:45.713
so one of the X1 features we offer is restart.

166
00:08:46.820 --> 00:08:49.943
Just click it and now here you are at the top of the hour.

167
00:08:53.650 --> 00:08:57.330
So this is an exciting full-on experience.

168
00:08:57.330 --> 00:08:59.160
We'll have it up and running by August,

169
00:08:59.160 --> 00:09:01.080
the summer games are gonna be more comprehensive,

170
00:09:01.080 --> 00:09:03.400
more searchable, more personable than ever,

171
00:09:03.400 --> 00:09:06.060
a real look into the future of television.

172
00:09:06.060 --> 00:09:10.010
I have to tell you that X1 we've now, on the voice remote,

173
00:09:10.010 --> 00:09:12.340
we've got seven million of these voice remotes

174
00:09:12.340 --> 00:09:13.470
in our customer's hands.

175
00:09:13.470 --> 00:09:17.422
We were zero beginning, less than a year ago.

176
00:09:17.422 --> 00:09:19.660
At this time last we just began

177
00:09:19.660 --> 00:09:22.110
to talk about launching it commercially.

178
00:09:22.110 --> 00:09:27.110
We're doing 180 million voice commands every month.

179
00:09:27.410 --> 00:09:30.110
The numbers are pretty staggering

180
00:09:30.110 --> 00:09:32.153
and growing everyday.

181
00:09:33.290 --> 00:09:37.050
So the whole experience is to give you

182
00:09:37.050 --> 00:09:42.050
live, streaming, VOD, all seamlessly put together

183
00:09:42.080 --> 00:09:44.400
with context and the latest stats,

184
00:09:44.400 --> 00:09:46.510
unprecedented choice and control

185
00:09:47.410 --> 00:09:49.500
to get you really excited for the Olympics

186
00:09:49.500 --> 00:09:51.547
take a look at this final video.

187
00:09:51.547 --> 00:09:54.464
(trumpets playing)

188
00:10:04.292 --> 00:10:06.959
(drums beating)

189
00:10:31.765 --> 00:10:34.598
(whistle blowing)

190
00:10:44.730 --> 00:10:47.170
<v Narrator>The 2016 Olympic Games</v>

191
00:10:47.170 --> 00:10:50.943
live this August from Rio on NBC.

192
00:10:54.304 --> 00:10:56.554
(applause)

