WEBVTT

1
00:00:00.000 --> 00:00:02.583
(gentle music)

2
00:00:07.640 --> 00:00:11.750 line:15% 
<v ->Tunein is a 15 year old company that's working on bringing</v>

3
00:00:11.750 --> 00:00:15.090
live radio into the next generation of listening.

4
00:00:15.090 --> 00:00:17.970
The most important thing to us is how do we best serve

5
00:00:17.970 --> 00:00:19.710
the listener on the other end.

6
00:00:19.710 --> 00:00:22.500
And so we focus on how to bring content that they couldn't

7
00:00:22.500 --> 00:00:24.090
get anywhere else.

8
00:00:24.090 --> 00:00:26.900
We chose Comcast Ventures because our company is making

9
00:00:26.900 --> 00:00:29.620
a transition from being a technology company to being

10
00:00:29.620 --> 00:00:30.530
a media company.

11
00:00:30.530 --> 00:00:32.630
And we were looking for someone who's really skilled

12
00:00:32.630 --> 00:00:33.750
in media.

13
00:00:33.750 --> 00:00:36.660
Comcast Ventures has provided value in a lot of ways.

14
00:00:36.660 --> 00:00:39.890
One of the biggest impacts made early on is the advice

15
00:00:39.890 --> 00:00:43.370
as we start making our own individual content that's like

16
00:00:43.370 --> 00:00:45.270
some of the content deals that we've done.

17
00:00:45.270 --> 00:00:49.075
Like CNBC, MSNBC, content companies that are owned by

18
00:00:49.075 --> 00:00:50.880
the Comcast umbrella.

19
00:00:50.880 --> 00:00:53.490
And Comcast Ventures has helped us navigate those waters

20
00:00:53.490 --> 00:00:55.330
and bring that content on to Tunein.

21
00:00:55.330 --> 00:00:58.237
The next step for us is to try and reach more of the

22
00:00:58.237 --> 00:00:59.510
available audience.

23
00:00:59.510 --> 00:01:02.600
If you think about radio more than 90% of the planet listens

24
00:01:02.600 --> 00:01:04.150
to radio every week.

25
00:01:04.150 --> 00:01:07.450
And yet only 86% of the planet knows how to read.

26
00:01:07.450 --> 00:01:10.780
Our opportunity is gigantic and Comcast Ventures is going

27
00:01:10.780 --> 00:01:13.803
to help us reach it.
(gentle music)