Two young students do schoolwork at a Lift Zone.

Project UP

Project UP is our comprehensive initiative to advance digital equity and help build a future of unlimited possibilities. Backed by a $1 billion commitment to reach tens of millions of people, Project UP encompasses the programs and community partnerships across Comcast, NBCUniversal, and Sky that connect people to the Internet, advance economic mobility, and open doors for the next generation of innovators, entrepreneurs, storytellers, and creators.


Commitment to reach tens of millions of people.

10 years

We have been committed to creating and supporting digital equity within the communities we serve for more than 10 years.


We have opened more than 1,000 Lift Zones nationwide to provide student and families with access to free, high-capacity WiFi.


Through Comcast RISE, we will support 13,000 small business owners with tech services, marketing resources, and millions of dollars in grants by the end of the year.


We work with thousands of partners across the country, including nonprofits and city leaders, to provide digital skills training so everyone can benefit from the opportunities that come from being online.

We know that having access to the Internet and the tools and information necessary to navigate the digital world are critical to closing the opportunity gap. But the unfortunate reality is that not everyone has the same starting point. For more than a decade, we’ve led the way with our Internet Essentials program, putting Internet, technology, and resources in the hands of more people. By working together to expand broadband adoption, we can help close the homework gap, advance economic mobility, and achieve digital equity.

We know that equitable access to skills and development opportunities are essential to building and supporting the future workforce, yet they remain barriers to millions. From creating equitable pathways to technology roles, to supporting young journalists, to opening doors for new voices and stories to be shared, we can help foster the next generation of innovators, creators, and storytellers.

Too often, business leaders and young innovators don’t have the funding or resources to bring their ideas to life and excel in a digital world. By equipping entrepreneurs and small business owners with the skills, digital resources, and opportunities they need to thrive, we can empower them create their own success and achieve long-term growth. Together with partners like the Center for Black Innovation, Echoing Green, Prospera, Native Women Lead, and Ureeka, we’re also committed to making sure the next generation has an entrepreneurial mindset and the tools they need to bring their ideas to life.