Fans of popular Sprout programming are getting a whole new way to enjoy their favorite characters. Sprout today announced the launch of Sprout NOW, an app that allows subscribers access to content anywhere, anytime, and on any device.
"Sprout was originally conceived as a multi-platform destination for preschoolers and their caregivers, and it’s always been a cornerstone of our strategy to ensure our series and content are available wherever families are," said Sandy Wax, President of Sprout.
Sprout NOW is a true TV Everywhere experience as it provides live linear streaming of programming as well as full episodes on demand and more.
"’Sprout NOW’ is yet another example of NBCUniversal’s commitment to TV Everywhere, engaging viewers with quality content on multiple platforms," said Ron Lamprecht, Executive Vice President, NBCUniversal Digital Distribution. "Sprout is now among many of NBCUniversal’s valued networks that offer content to its distribution partners and our viewers wherever and whenever they want it." NBCU announced the Bravo NOW app that offers similar capabilities for Bravo programs.
Sprout NOW is available in the Apple app store and will be available on Android later this year. To learn more you can also visit the Sprout site.