On Sunday, all eyes will be on NBC as our team brings months of hard work and preparation to life through our coverage of Super Bowl XLIX. Backed by NBCUniversal, we’re planning to provide an exciting experience to viewers at home, harnessing the power of technology to give football fans a front seat to the action. And we’re going to give one outstanding young person the chance to see what it takes to pull it all off.
This past November, Comcast NBCUniversal announced a new, five-year partnership with Boys & Girls Clubs of America. At the cornerstone of this partnership is a cutting-edge technology education program called My.Future, which is transforming the way that young people explore technology by helping them to see how they can turn their technology passions into careers.
To celebrate this partnership, NBC Sports Group is providing one Boys & Girls Club kid with a behind-the-scenes look at Super Bowl XLIX. Cesar Rivera, Boys & Girls Clubs of Tucson’s 2015 Youth of the Year and a participant in the technology programs offered at the Pascua Yaqui Clubhouse, will shadow members of our NBC Sports team to see how we use technology throughout our broadcast. Cesar, 17, will also experience the excitement of Super Bowl week, participating in a volunteer opportunity with Feeding America and our NBC Sports Champions initiative, as well as meeting staff from TODAY, NBC Sports Radio and other NBC Sports productions. And that’s not all – Cesar will also get to tour University of Phoenix Stadium with our colleagues at Comcast’s Global Spectrum to see how they manage one of the most unique and technologically-advanced stadiums in the NFL.
Sunday, Feb. 1 will be a truly memorable day for all of us at Comcast NBCUniversal, and we’re excited to give Cesar an experience he’ll never forget.