Inside CI

Quick Takes

RED NOSE DAY RAISES $31.5 MILLION FOR KIDS IN NEED

With the slogan, ‘Laugh. Give. Save a Kid.,’ the second annual Red Nose Day in the U.S. raised more than $31.5 million to help children in need. Elton John, Julia Roberts, Jack Black, Ellen DeGeneres, Tracy Morgan, Blake Shelton, Will Ferrell, and Zac Efron were among the more than 70 celebrities who appeared in the live, two-hour charity television event on NBC. Hosted by Craig Ferguson, ‘The Red Nose Day Special’ featured comedy, music performances and short compelling films shedding light on children in need in the United States and around the world.

Proceeds from this year’s Red Nose Day are benefitting nearly a dozen charities, including some of Comcast NBCUniversal’s national partners such as Boys & Girls Clubs of America, National Urban League, and National Council of La Raza.

Red Nose Day launched in the U.S. in 2015 as a special day to come together, have fun and make a difference for kids who are most in need. In its inaugural year in America, more than $23 million was raised for the Red Nose Day Fund, with the money now at work in all 50 states and 15 countries internationally through programs to keep children healthy, safe and educated. Funds raised have provided children with everything from food and clean water, to life-saving malaria nets in Africa, to vaccines to protect against preventable diseases.




BUILDING THE WORLD WE WANT TO SEE

At Comcast NBCUniversal, we use the power of our technology, storytelling, and media platforms to reach people in meaningful ways and change their lives for the better. Giving back is at the core of our values, and in 2015, we contributed more than $521 million in cash and in-kind support to nonprofit organizations across the country.

In addition to investing in our community partners, imagining and building the world we want to see extends to all aspects of our business and challenges us to drive innovation each and every day. To learn more about our progress in fulfilling these commitments, check out our 2016 Corporate Social Responsibility Report.


CLUBS ‘SHADOW DAY’ AT NBCUNIVERSAL

Kids are savvy about discerning new ways to use social media and computers to connect with each other. But they may not know that their expertise with their smartphones and laptops can help lead them to a career.

That’s where My.Future comes in. Comcast NBCUniversal and Boys & Girls Clubs of America have teamed up in this innovative technology program to help Club members learn how their digital skills apply in the real world.

In March, Club youth participated in the first ‘This is My.Future’ event at NBC 5 in Dallas to showcase the range of career opportunities in STEM (science, technology, engineering, and math) fields. Young people spent time shadowing station employees in their jobs, toured the studio and control room, and played the roles of news anchor and weather forecaster in a mock newscast.

My.Future provides access to technology for young people who may not have the opportunity to learn digital literacy, making them more likely to pursue a career in a STEM-related field.


LOOKING FORWARD, GIVING BACK

See how Comcast NBCUniversal uses media and technology to advance our communities.


INSIDE CI POP QUIZ

From our 2016 Comcast NBCUniversal Corporate Social Responsibility Report, how many new households signed up for our Internet Essentials program in 2015?

A) 8,000
B) 80,000
C) 180,000
D) 480,000

Please email your response to comcast_inthecommunity@comcast.com and note "Inside CI Pop Quiz" in the subject line. Correct responses will be entered in a drawing to win a Fitbit Flex. Only Comcast NBCUniversal employees are eligible to win. Entries must be received by 5 p.m. ET on Aug. 19, 2016.


QUESTIONS, COMMENTS, STORY IDEAS

Send your questions, comments, and story ideas to Marcia Gelbart, senior communications director of Community Investment at Comcast, or call
(215) 286-8127.

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