On Monday, March 19, at 7:00 a.m. ET, an exclusive, never-before-seen trailer from Universal Pictures' Snow White and the Huntsman will debut on Comcast's XfinityTV.com. Also unveiled for the first time will be a five-minute extended preview with new scenes from the film and behind-the-scenes featurettes with the cast and filmmakers on XfinityTV.com (offering is also available to Xfinity TV customers on Xfinity On Demand and through the Xfinity TV app).
"XfinityTV.com is the first to offer viewers these new scenes from Snow White and the Huntsman," said Maggie McLean Suniewick, Vice President, Video Services, Comcast. "Programming partnerships, like this one, that bring exclusive scenes from films, along with current TV shows and hit movies are what make Xfinity TV the best video entertainment experience available to consumers across screens."
In Snow White and the Huntsman, Kristen Stewart (Twilight) plays the only person in the land fairer than the evil queen (Oscar® winner Charlize Theron) out to destroy her. But what the wicked ruler never imagined is that the young woman threatening her reign has been training in the art of war with a huntsman (Chris Hemsworth of Thor) dispatched to kill her. Sam Claflin also joins the cast as the prince long enchanted by Snow White's beauty and power.
Scenes from Snow White and the Huntsman -- the new vision of the legendary tale from producers Joe Roth (Alice in Wonderland) and Sam Mercer (The Sixth Sense) and acclaimed commercial director and state-of-the-art visualist Rupert Sanders -- to be revealed on XfinityTV.com, Xfinity On Demand and through the Xfinity TV app include:
- Film Trailer Debut: The first theatrical trailer for Snow White and the Huntsman since November 2011's teaser trailer, one of the top film trailers of 2011. [Exclusive online trailer debut on XfinityTV.com and broadcast trailer debut on NBC's The Voice on March 19]
- Exclusive, Extended Preview: A specially created five-minute preview from various parts of the film featuring scenes showcasing the breathtaking new vision of the legendary tale. This footage gives viewers the opportunity to see Stewart, Theron and Hemsworth in action, as well as new reveals of the film's dwarves. [Exclusive to Xfinity TV viewers on Monday, March 19, for 24 hours]
- Behind-the-Scenes Featurettes: Go behind-the-scenes with the cast and filmmakers of Snow White and the Huntsman as they describe their takes on these iconic characters, shooting hand-to-hand combat and epic battle sequences; director Sanders discussing shooting in remote locations; and multiple Oscar®-winning costume designer Colleen Atwood sharing insights into the film's costumes. [Exclusive to Xfinity TV viewers through March 28]
Today, Comcast's Xfinity TV offers more than 75,000 TV shows and movies that are available anytime on Xfinity On Demand, XfinityTV.com and through the Xfinity TV app. In addition, Xfinity Streampix™, a new subscription video service, also enables users to instantly stream deeper-library movies and TV shows in and out of the home. Xfinity TV offers a suite of tools to personalize and manage viewing across screens and will continue to make more entertainment choices available on additional devices in the future.
About Comcast Cable
Comcast Corporation (Nasdaq: CMCSA) (www.comcast.com) is one of the nation's leading providers of entertainment, information and communications products and services. Comcast is principally involved in the operation of cable systems through Comcast Cable and in the development, production and distribution of entertainment, news, sports and other content for global audiences through NBCUniversal. Comcast Cable is one of the nation's largest video, high-speed Internet and phone providers to residential and business customers. Comcast is the majority owner and manager of NBCUniversal, which owns and operates entertainment and news cable networks, the NBC and Telemundo broadcast networks, local television station groups, television production operations, a major motion picture company and theme parks.
About Universal Pictures
Universal Pictures is a division of Universal Studios (www.universalstudios.com). Universal Studios is part of NBCUniversal. NBCUniversal is one of the world's leading media and entertainment companies in the development, production and marketing of entertainment, news and information to a global audience. NBCUniversal owns and operates a valuable portfolio of news and entertainment networks, a premier motion picture company, significant television production operations, a leading television stations group and world-renowned theme parks. Comcast Corporation owns a controlling 51% interest in NBCUniversal, with GE holding a 49% stake.