D’Arcy F. Rudnay serves as Executive Vice President and Chief Communications Officer for Comcast Corporation. In this role, she serves as the communications counsel to the Chairman and CEO and other members of the executive team and leads the management of the company’s brand, reputation and strategic communications activities across Comcast Corporation. D’Arcy has decades of experience in M&A communications, and led the strategic communications activities around Comcast’s $30 billion NBCUniversal transaction in 2011.
D’Arcy has over 35 years of experience in strategic communications for public corporations, national family owned businesses and large public relations agencies in a broad array of industries. At Comcast, D’Arcy oversees all communications for the Company’s financial reporting, crisis management, federal and regulatory activities, product launches, employee relations, diversity, and social and digital media. In 2012, she led the rebranding of Comcast Corporation following the NBCUniversal acquisition with a particular emphasis on repositioning the company in the media and technology industries.
Since her arrival at Comcast in 2003 as Vice President of Corporate Communications, D’Arcy has led all strategic corporate branding and communications as the company has grown from 68,000 employees and 21.5 million combined video, high-speed Internet, and voice customers to approximately 139,000 employees and 50 million combined customers today. During her tenure, she has led the repositioning of Comcast following its acquisitions of AT&T Broadband (2003) and Adelphia (2005) and was subsequently promoted to Senior Vice President of Corporate Communications in 2007 and Chief Communications Officer in 2012.
Prior to joining Comcast, D’Arcy spent nearly ten years in the financial services industry. At Lincoln Financial Group, D’Arcy served as Vice President of Corporate Communications and Media Relations and Vice President of the Lincoln Financial Group Foundation. At Advanta Corporation, she served as Vice President of Communications and Corporate Identity. Prior to Advanta Corporation, she worked in communications for The Pew Charitable Trusts and for strategic communications firms in Washington, D.C.
In 2015, D’Arcy received the Vanguard Award for Government and Community Relations from the National Cable & Telecommunications Association (NCTA). She was also named the nation’s top woman in PR as well as seventh on the 2015 PR Week Power List. In 2014, D’Arcy was inducted into the PR Week PR Hall of Fame. She was also named to the top 10 "50 Most Powerful People in PR" in 2014, 2013, 2012, and in 2010 was inducted into the PR News PR Hall of Fame as one of the Nation’s top 25 communications executives. In addition, D’Arcy has been named among the "Most Powerful Women in Cable" in 2014, 2013, 2012, 2011 and 2010. In 2005, she was a recipient of the Philadelphia Business Journal’s "Women of Distinction" award and Profiles in Diversity Journal’s "Women Worth Watching" award. She has also served on the Board of Directors and special committees for a number of non-profit organizations, including the Steppingstone Foundation, Corporate Board of the Philadelphia Museum of Art, Philadelphia Convention and Visitors Bureau, Academy of Notre Dame de Namur, Lincoln Financial Group Foundation, Advanta Foundation and the Delaware Valley Grantmakers.
D’Arcy earned a BA degree from Trinity College and an MS degree from the University of Pennsylvania. She resides in Radnor, Pennsylvania, with her husband.