We are strong believers in investing in stronger communities, and last week one of our most exciting community investment initiatives ever officially began in Houston.
Building on our partnership with One Economy, we recently launched in Washington, D.C. the Comcast Digital Connectors program. This is an innovative program that teaches young people digital literacy skills and how to use broadband technologies to benefit their communities.
Comcast’s Houston Region selected the Association for the Advancement of Mexican Americans (AAMA) and students from the George I. Sanchez Charter School for its local Digital Connectors program. Our goal was to reach a high-risk group of students and open their minds and eyes to new career paths through digital literacy.
The AAMA and the George I Sanchez Charter School are committed to advancing the lives of at-risk youth and families through an array of innovative programs that provide education, social services, healthcare and human services, and community development in Texas cities. I believe the Comcast Digital Connectors program is a perfect complement to the organization’s educational efforts.
I was pleased to join our Comcast Houston leadership team headed by Tony Speller, as we met elected officials, current and former Digital Connectors, program leader Tej Singh and many others. Tej is well-known for his work with Communities in Schools, a renowned Houston-area program designed to help kids stay in school.
In particular, I want to thank Rep. Sheila Jackson Lee for attending. Her words captured perfectly the spirit and impact of this program. She said, “Comcast and One Economy are changing the lives of hundreds of young adults across the country by giving them the tools to change their lives, and by showing them that people and companies like Comcast care about their future. These young people are the future of America. And thanks to the Digital Connectors program, they will have a better life ahead of them.”
The Comcast Digital Connectors program integrates all of our core community investment priorities in one great opportunity. It promotes community service, expands digital literacy, and builds tomorrow’s leaders in many of the diverse communities we serve.
By the end of 2010, the Comcast Digital Connectors program will operate in more than 20 cities across America. In communities like Washington, DC, Philadelphia, Morgantown, WV, Dearborn, MI and Hanford, CA and here in Houston, groups of young people - aged 14 to 21 - from diverse, low-income backgrounds will be trained in digital literacy in both after-school and summertime training programs.