Universal Studios Hollywood launched the latest in mind-blowing theme park attraction technology and experiences this May with "Transformers: The Ride – 3D." Featuring an adrenalized multi-level ride track, visceral special effects, one of the most elaborate flight simulation ride systems ever created and the highest, most sophisticated resolution of 3D-HD technology available, "Transformers: The Ride - 3D" breaks ground in the world of theme park attractions, stretching the medium’s potential as a powerfully engaging storytelling vehicle.
The ride is a collaboration of Hollywood heavyweights, including Oscar-winning director, Michael Bay, the visionary special effects masterminds at Industrial Light & Magic (ILM), the Transformers brand stewards at Hasbro, Inc. and the award-winning, progressive minds at Universal Creative. Check out the video above for an amazing behind-the-scenes look at the technology and creativity that went into the making of "Transformers: The Ride – 3D.".